How to Start an Online Wine Shop with Erin Vaughen
Erin Vaughen is the founder of Vinley Market, an inspired fine wine online boutique and wine club based in LA.
Learn More About Erin Here
In this episode, Erin and I dig into what its like to start an online wine retail shop, the challenges and trends that she continues to experience, how people approach buying wine online, whether that is more by individual bottle or by joining a wine club, and we talk about the importance of marketing and branding within the wine industry and how many wine companies can improve both.
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In this episode we mention...
Guarachi Wine Partners
Vinley Wine Clubs
Brian McClintic, Viticole Wine
Lauren Evarts, The Skinny Confidential
Rachel Silkowski, Rasi Wine Co.
Veuve Cliquot on Vinley
Esters Wine Bar
The Butcher’s Daughter
Nebbiolo by Palmina Winery